Compare the2025 Kia SoulVS 2024 Ford Bronco Sport

Both the Soul and Bronco Sport offer rear cross-traffic warning, but the Soul with Rear Cross-Traffic Collision Warning also has Rear Cross-Traffic Collision-Avoidance Assist (automatically applies the brakes) to better prevent a collision when backing near traffic. The Bronco Sport’s Cross Traffic Alert doesn’t automatically brake.

Both the Soul and the Bronco Sport have standard driver and passenger frontal airbags, front side-impact airbags, side-impact head airbags, front seatbelt pretensioners, height adjustable front shoulder belts, four-wheel antilock brakes, traction control, electronic stability systems to prevent skidding, crash mitigating brakes, daytime running lights, lane departure warning systems, rearview cameras, driver alert monitors and available blind spot warning systems.

The National Highway Traffic Safety Administration does 35 MPH front crash tests on new vehicles. In this test, results indicate that the Kia Soul is safer than the Ford Bronco Sport:

New test not comparable to pre-2011 test results. More stars = Better. Lower test results = Better.

The National Highway Traffic Safety Administration does side impact tests on new vehicles. In this test, which crashes the vehicle into a flat barrier at 38.5 MPH, results indicate that the Kia Soul is safer than the Ford Bronco Sport:

New test not comparable to pre-2011 test results. More stars = Better. Lower test results = Better.

Instrumented handling tests conducted by the National Highway Traffic Safety Administration and analysis of its dimensions indicate that the Soul is 2.7% less likely to roll over than the Bronco Sport.

The Soul comes with a full 5-year/60,000-mile basic warranty, which covers the entire truck and includes 24-hour roadside assistance. The Bronco Sport’s 3-year/36,000-mile basic warranty expires 2 years or 24,000 miles sooner.

Kia’s powertrain warranty covers the Soul 5 years and 40,000 miles longer than Ford covers the Bronco Sport. Any repair needed on the engine, transmission, axles, joints or driveshafts is fully covered for 10 years or 100,000 miles. Coverage on the Bronco Sport ends after only 5 years or 60,000 miles.

A hardened steel chain, with no maintenance needs, drives the camshafts in the Soul’s engine. A rubber cam drive belt that needs periodic replacement drives the Bronco Sport’s camshafts. If the Bronco Sport’s belt breaks, the engine could be severely damaged when the pistons hit the opened valves.

A reliable vehicle saves its owner time, money and trouble. Nobody wants to be stranded or have to be without a vehicle while it’s being repaired. Consumer Reports rates the Soul’s reliability 25 points higher than the Bronco Sport.

J.D. Power and Associates’ 2024 Initial Quality Study of new car owners surveyed provide the statistics that show that Kia vehicles are better in initial quality than Ford vehicles. J.D. Power ranks Kia fourth in initial quality, above the industry average. With 16 more problems per 100 vehicles, Ford is ranked 9th.

J.D. Power and Associates’ 2024 survey of the owners of three-year-old vehicles provides the long-term dependability statistics that show that Kia vehicles are more reliable than Ford vehicles. J.D. Power ranks Kia above average in long-term dependability. With 3 more problems per 100 vehicles in the first three years of ownership, Ford is rated below average.

From surveys of all its subscribers, Consumer Reports’ January 2024 Auto Issue reports that Kia vehicles are more reliable than Ford vehicles. Consumer Reports ranks Kia 12 places higher in reliability than Ford.

As tested in Motor Trend the Kia Soul is faster than the Ford Bronco Sport turbo 3 cyl.:

On the EPA test cycle the Soul gets better mileage than the Bronco Sport:

To lower fuel costs and make buying fuel easier, the Kia Soul uses regular unleaded gasoline. The Bronco Sport Badlands requires premium for maximum efficiency, which can cost on average about 84.9 cents more per gallon.

The Soul has a standard locking fuel door. The fuel filler door is not lockable on the Bronco Sport. A locking fuel door helps prevent fuel theft and vandalism, such as sugar in the tank.

The Soul has a standard continuously variable transmission (CVT). With no “steps” between gears, it can keep the engine at the most efficient speed for fuel economy, or keep it at its peak horsepower indefinitely for maximum acceleration. The Bronco Sport doesn’t offer a CVT.

The Soul stops much shorter than the Bronco Sport:

The Soul LX/S’ standard tires provide better handling because they have a lower 60 series profile (height to width ratio) that provides a stiffer sidewall than the Bronco Sport’s standard 65 series tires. The Soul GT-Line’s tires have a lower 45 series profile than the Bronco Sport’s optional 60 series tires.

The Soul handles at .91 G’s, while the Bronco Sport Outer Banks pulls only .79 G’s of cornering force in a Car and Driver skidpad test.

The Soul executes Motor Trend’s “Figure Eight” maneuver 1.8 seconds quicker than the Bronco Sport Outer Banks (26.8 seconds @ .66 average G’s vs. 28.6 seconds @ .56 average G’s).

For better maneuverability, the Soul’s turning circle is 2.6 feet tighter than the Bronco Sport’s (34.8 feet vs. 37.4 feet).

The Kia Soul may be more efficient, handle and accelerate better because it weighs about 600 to 700 pounds less than the Ford Bronco Sport.

The Soul is 7.5 inches shorter than the Bronco Sport, making the Soul easier to handle, maneuver and park in tight spaces.

The Soul is 7.2 inches shorter in height than the Bronco Sport, making the Soul much easier to wash and garage and drive (lower center of gravity).

For excellent aerodynamics, the Soul has standard flush composite headlights. The Bronco Sport has recessed headlights that spoil its aerodynamic shape and create extra drag.

The Soul Turbo has a standard heads-up display that projects speed in front of the driver’s line of sight, allowing drivers to view information without diverting their eyes from the road. The Bronco Sport doesn’t offer a heads-up display.

The Soul’s driver’s power window opens or closes with one touch of the window control, making it more convenient at drive-up windows and toll booths. The Bronco Sport’s standard driver’s power window switch has to be held the entire time to close it fully.

IntelliChoice estimates that five-year ownership costs (depreciation, financing, insurance, fuel, fees, repairs and maintenance) for the Kia Soul will be $4060 to $6134 less than for the Ford Bronco Sport.

Consumer Reports® recommends the Kia Soul, based on reliability, safety and performance. The Ford Bronco Sport isn't recommended.