Both the GV70 and Land Cruiser have child safety locks to prevent children from opening the rear doors. The GV70 has power child safety locks, allowing the driver to activate and deactivate them from the driver's seat and to know when they're engaged. The Land Cruiser’s child locks have to be individually engaged at each rear door with a manual switch. The driver can’t know the status of the locks without opening the doors and checking them.
In the past twenty years hundreds of infants and young children have died after being left in vehicles, usually by accident. When turning the vehicle off, drivers of the GV70 are reminded to check the back seat if they opened the rear door before starting out. The Land Cruiser doesn’t offer a back seat reminder.
The GV70 has a standard front seat center airbag, which deploys between the driver and front passenger, protecting them from injuries caused by striking each other in serious side impacts. The Land Cruiser doesn’t offer front seat center airbags.
The GV70 has standard Automatic Emergency Braking, which use forward mounted sensors to warn the driver of a possible collision ahead. If the driver doesn’t react and the system determines a collision is imminent, it automatically applies the brakes at full-force in order to reduce the force of the crash or avoid it altogether. The Land Cruiser doesn't offer collision warning or crash mitigation brakes.
Over 200 people are killed each year when backed over by motor vehicles. The GV70 Advanced/Sport Prestige has a standard Reverse Parking Collision-Avoidance Assist that uses rear sensors to monitor for objects to the rear and automatically applies the brakes to prevent a collision. The Land Cruiser doesn’t offer backup collision prevention brakes.
The GV70’s driver alert monitor detects an inattentive driver then sounds a warning and suggests a break. According to the NHTSA, drivers who fall asleep cause about 100,000 crashes and 1500 deaths a year. The Land Cruiser doesn’t offer a driver alert monitor.
For better protection of the passenger compartment, the GV70 uses safety cell construction with a three-dimensional high-strength frame that surrounds the passenger compartment. It provides extra impact protection and a sturdy mounting location for door hardware and side impact beams. The Land Cruiser uses a body-on-frame design, which has no frame members above the floor of the vehicle.
Both the GV70 and the Land Cruiser have standard driver and passenger frontal airbags, front side-impact airbags, driver knee airbags, side-impact head airbags, front seatbelt pretensioners, height adjustable front shoulder belts, four-wheel antilock brakes, all wheel drive, traction control, electronic stability systems to prevent skidding, lane departure warning systems, blind spot warning systems, rearview cameras, rear cross-path warning and available around view monitors.
The Genesis GV70 (built after November 2023) achieved a “Top Safety Pick” rating from the Insurance Institute for Highway Safety (IIHS) for the 2024 model year. This recognition was based on its impressive performance in the small overlap frontal crash test, updated side impact crash test, headlight evaluations, and pedestrian crash prevention testing. The Land Cruiser has not yet been evaluated by the IIHS for 2024.