For enhanced safety, the front seat shoulder belts of the Audi Q7 are height-adjustable to accommodate a wide variety of driver and passenger heights. A better fit can prevent injuries and the increased comfort also encourages passengers to buckle up. The Rolls-Royce Cullinan doesn’t offer height-adjustable seat belts.
Earlier warning of stopped traffic, traffic signals, dangerous road conditions, weather, or accidents, can keep driver's safer and prevent crashes. The Q7 has Car-to-X Services, a system that seamlessly communicates important warnings to the driver about impending danger, if they're available. The Cullinan doesn’t offer a system that can receive automated systems from infrastructure.
Both the Q7 and Cullinan have rear cross-traffic warning, but the Q7 has Automatic Brake Activation (automatically applies the brakes) to better prevent a collision when backing near traffic. The Cullinan’s Cross Traffic Warning doesn’t automatically brake.
Both the Q7 and the Cullinan have standard driver and passenger frontal airbags, front side-impact airbags, side-impact head airbags, front seatbelt pretensioners, four-wheel antilock brakes, all wheel drive, traction control, electronic stability systems to prevent skidding, crash mitigating brakes, post-collision automatic braking systems, daytime running lights, lane departure warning systems, blind spot warning systems, rearview cameras, rear cross-path warning, available night vision systems and around view monitors.
For its performance in IIHS driver-side and passenger-side small overlap frontal, moderate overlap frontal, updated side impact, headlight, daytime pedestrian crash prevention, and nighttime pedestrian crash prevention testing, the Insurance Institute for Highway Safety grants the Q7 its highest rating: “Top Safety Pick Plus” for 2023, a rating granted to only 44 vehicles tested by the IIHS. The Cullinan has not been tested, yet.