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Compare the2024 Mazda CX-5VS 2023 Kia Soul

2024 Mazda CX-5
2023 Kia Soul

Safety

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

The CX-5 has standard Whiplash-Reducing Headrests, which use a specially designed headrest to protect the driver and front passenger from whiplash. During a rear-end collision, the Whiplash-Reducing Headrests system moves the headrests forward to prevent neck and spine injuries. The Soul doesn’t offer a whiplash protection system.

Over 200 people are killed each year when backed over by motor vehicles. The CX-5 Turbo Signature has standard Smart Brake Support-Rear that use rear sensors to monitor for objects to the rear and automatically apply the brakes to prevent a collision. The Soul doesn’t offer automatic braking for stationary objects directly to the rear.

The CX-5 has all-wheel drive to maximize traction under poor conditions, especially in ice and snow. The Soul doesn’t offer all-wheel drive.

The CX-5’s standard lane departure warning system alerts a temporarily inattentive driver when the vehicle begins to leave its lane and gently nudges the vehicle back towards its lane. A lane departure warning system costs extra on the Soul.

The CX-5 Turbo Signature has a standard 360° Monitor to allow the driver to see objects all around the vehicle on a screen. The Soul only offers a rear monitor.

The CX-5 has a standard blind spot warning system that uses sensors to alert the driver to objects in the vehicle’s blind spots where the side view mirrors don’t reveal them. A system to reveal vehicles in the Soul’s blind spot costs extra.

To help make backing out of a parking space safer, the CX-5 has standard Rear Cross Traffic Alert, helping the driver avoid collisions. Kia charges extra for Rear Cross-Traffic Collision Warning on the Soul.

The CX-5 has standard E911 Automatic Emergency Notification, which uses a global positioning satellite (GPS) receiver and a cellular system to send emergency personnel to the scene if any airbags deploy. The Soul doesn’t offer a GPS response system, only a navigation computer with no live response for emergencies, so if you’re involved in an accident and you’re incapacitated help may not come as quickly.

Both the CX-5 and the Soul have standard driver and passenger frontal airbags, front side-impact airbags, side-impact head airbags, front seatbelt pretensioners, height adjustable front shoulder belts, four-wheel antilock brakes, traction control, electronic stability systems to prevent skidding, crash mitigating brakes, daytime running lights, rearview cameras and available driver alert monitors.

The Mazda CX-5 weighs 785 to 968 pounds more than the Kia Soul. The NHTSA advises that heavier vehicles are much safer in collisions than their significantly lighter counterparts. Crosswinds also affect lighter cars more.

The National Highway Traffic Safety Administration does 35 MPH front crash tests on new vehicles. In this test, results indicate that the Mazda CX-5 is safer than the Kia Soul:

CX-5

Soul

OVERALL STARS

5 Stars

4 Stars

Driver

STARS

5 Stars

5 Stars

HIC

82

253

Neck Injury Risk

23%

26%

Neck Compression

23 lbs.

38 lbs.

Passenger

STARS

5 Stars

4 Stars

HIC

156

324

Chest Compression

.5 inches

2 inches

Neck Injury Risk

37%

39%

Neck Compression

86 lbs.

86 lbs.

New test not comparable to pre-2011 test results. More stars = Better. Lower test results = Better.

The National Highway Traffic Safety Administration does side impact tests on new vehicles. In this test, which crashes the vehicle into a flat barrier at 38.5 MPH and into a post at 20 MPH, results indicate that the Mazda CX-5 is safer than the Kia Soul:

CX-5

Soul

Front Seat

STARS

5 Stars

5 Stars

HIC

81

142

Chest Movement

.5 inches

1 inches

Abdominal Force

126 lbs.

259 lbs.

Hip Force

189 lbs.

490 lbs.

Rear Seat

STARS

5 Stars

5 Stars

HIC

208

422

Spine Acceleration

65 G’s

73 G’s

Hip Force

524 lbs.

611 lbs.

Into Pole

STARS

5 Stars

3 Stars

Max Damage Depth

13 inches

13 inches

Spine Acceleration

32 G’s

46 G’s

Hip Force

435 lbs.

1090 lbs.

New test not comparable to pre-2011 test results. More stars = Better. Lower test results = Better.

For its performance in IIHS driver-side and passenger-side small overlap frontal, moderate overlap frontal, updated side impact, headlight, and daytime pedestrian crash prevention testing, the Insurance Institute for Highway Safety grants the CX-5 the rating of “Top Safety Pick” for 2023, a rating granted to only 54 vehicles tested by the IIHS. The Soul has not been fully tested, yet.

Warranty

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

The CX-5’s 5 year corrosion warranty has no mileage limitations, but the corrosion warranty on the Soul runs out after 100,000 miles.

Reliability

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A reliable vehicle saves its owner time, money and trouble. Nobody wants to be stranded or have to be without a vehicle while it’s being repaired. Consumer Reports rates the CX-5’s reliability 25 points higher than the Soul.

From surveys of all its subscribers, Consumer Reports’ January 2023 Auto Issue reports that Mazda vehicles are more reliable than Kia vehicles. Consumer Reports ranks Mazda fourth in overall reliability. Kia is ranked 9th.

Engine

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

The CX-5’s standard 2.5 DOHC 4-cylinder produces 40 more horsepower (187 vs. 147) and 53 lbs.-ft. more torque (185 vs. 132) than the Soul’s 2.0 DOHC 4-cylinder. The CX-5’s optional 2.5 turbo 4-cylinder produces 109 more horsepower (256 vs. 147) and 188 lbs.-ft. more torque (320 vs. 132) than the Soul’s 2.0 DOHC 4-cylinder.

As tested in Motor Trend the Mazda CX-5 is faster than the Kia Soul:

CX-5 4 cyl.

CX-5 turbo 4 cyl.

Soul

Zero to 60 MPH

8.3 sec

6.4 sec

8.6 sec

Quarter Mile

16.3 sec

14.9 sec

16.7 sec

Fuel Economy and Range

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

An engine control system that can shut down some of the engine’s cylinders helps improve the CX-5 (except Turbo)’s fuel efficiency. The Soul doesn’t offer a system that can shut down part of the engine.

The CX-5 has a gallon more fuel capacity than the Soul (15.3 vs. 14.3 gallons), for longer range between fill-ups.

Brakes and Stopping

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For better stopping power the CX-5’s brake rotors are larger than those on the Soul:

CX-5

CX-5 Turbo

Soul

Front Rotors

11.7 inches

12.6 inches

11 inches

Rear Rotors

11.9 inches

11.9 inches

10.3 inches

Tires and Wheels

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

For better traction, the CX-5 has larger tires than the Soul (225/65R17 vs. 205/60R16).

For better ride, handling and brake cooling the CX-5 has standard 17-inch wheels. Smaller 16-inch wheels are standard on the Soul LX/S. The CX-5 Carbon/Premium/Turbo’s 19-inch wheels are larger than the 18-inch wheels on the Soul GT-Line.

Suspension and Handling

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For superior ride and handling, the Mazda CX-5 has fully independent front and rear suspensions. An independent suspension allows the wheels to follow the road at the best angle for gripping the pavement, without compromising ride comfort. The Kia Soul has a rear torsion beam axle, with a semi-independent rear suspension.

The CX-5 has standard front and rear stabilizer bars, which help keep the CX-5 flat and controlled during cornering. The Soul’s suspension doesn’t offer a rear stabilizer bar.

The CX-5 has engine speed sensitive variable-assist power steering, for low-effort parking, better control at highway speeds and during hard cornering, and a better feel of the road. The Soul doesn’t offer variable-assist power steering.

For a smoother ride and more stable handling, the CX-5’s wheelbase is 3.8 inches longer than on the Soul (106.2 inches vs. 102.4 inches).

Passenger Space

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The CX-5 has .3 inches more front headroom, 1.7 inches more front hip room, 1.6 inches more front shoulder room, .8 inches more rear legroom, 2.5 inches more rear hip room and .1 inches more rear shoulder room than the Soul.

For enhanced passenger comfort on long trips the CX-5’s rear seats recline. The Soul’s rear seats don’t recline.

Cargo Capacity

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

The CX-5 has a much larger cargo volume than the Soul with its rear seat up (30 vs. 24.2 cubic feet).

Pulling a handle automatically lowers the CX-5’s rear seats, to make changing between passengers and cargo easier. The Soul doesn’t offer automatic folding seats.

To make loading and unloading groceries and cargo easier, especially for short adults, the CX-5 Preferred/Carbon/Premium/Turbo has a standard power liftgate, which opens and closes automatically by pressing a button. The Soul doesn’t offer a power liftgate.

Towing

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The CX-5 has a 2000 lbs. towing capacity. The Soul has no towing capacity.

Ergonomics

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When two different drivers share the CX-5 Preferred/Carbon/Premium/Turbo, the memory seats make it convenient for both. Each setting activates different, customized memories for the driver’s seat position. The Soul doesn’t offer memory seats.

The CX-5’s power parking brake sets with one touch and releases with one touch or automatically. The Soul has a lever-type parking brake that has to be strenuously raised to engage properly. It has to be lifted up more and a button depressed to release it.

The CX-5’s front and rear power windows all open or close fully with one touch of the switches, making it more convenient at drive-up windows and toll booths, or when talking with someone outside the car. The Soul’s power window switches have to be held the entire time to close them fully. Only its driver’s window opens automatically.

The CX-5’s rain-sensitive wipers adjust their speed and turn on and off automatically based on the amount of rainfall on the windshield. This allows the driver to concentrate on driving without constantly adjusting the wipers. The Soul’s manually variable intermittent wipers have to be constantly adjusted.

The CX-5’s LED headlights produce a whiter, brighter light (up to 3x) using five times less power than the Soul’s halogen headlights. LED lights also light instantly and last over twenty times longer than halogen.

Consumer Reports rated the CX-5’s headlight performance “Very Good,” a higher rating than the Soul’s headlights, which were rated “Fair.”

To help drivers see further while navigating curves, the CX-5 Premium/Turbo has standard adaptive headlights to illuminate around corners automatically by reading vehicle speed and steering wheel angle. The Soul doesn’t offer cornering lights.

The CX-5 has standard heated front seats. Heated front seats cost extra on the Soul, and aren’t available on the Soul LX/S. The CX-5 Premium Plus/Turbo also has standard heated rear seats to keep those passengers extremely comfortable in the winter. Heated rear seats aren’t available in the Soul.

Standard air-conditioned seats in the CX-5 Premium Plus/Turbo keep the driver and front passenger comfortable and take the sting out of hot seats in Summer. The Soul doesn’t offer air-conditioned seats.

On extremely cold winter days, the CX-5 Premium Plus/Turbo’s standard heated steering wheel provides comfort, allowing the driver to steer safely and comfortably before the vehicle heater warms up. The Soul doesn’t offer a heated steering wheel.

Both the CX-5 and the Soul offer rear vents. For greater rear passenger comfort, the CX-5 Select/Preferred/Carbon Edition/Premium/Turbo has standard rear air conditioning vents to keep rear occupants cool in summer or warm in winter. The Soul doesn’t offer rear air conditioning vents, only heat vents.

Economic Advantages

© 1999 - 2024Advanta-STAR Automotive Research, all rights reserved. This vehicle comparison and all of the content in it are provided only by license from Advanta-STAR Automotive Research Corporation of America (“Advanta-STAR”). If you are not a legally licensed user of this vehicle comparison, it is against federal law to access it, copy it, forward it, or use it in any manner whatsoever. Any unauthorized use of this vehicle comparison is a violation of U.S. and international law and is punishable criminally and civilly. Removal of this watermark/notification without prior written license and approval received from Advanta-STAR is an agreement, understanding, and/or stipulation by the person(s), entities, agents, attorneys, and any other persons involved in the removal of this watermark/notification (including but not limited to Search Optics, LLC and any and all parent entities, sister entities, and subsidiary entities of Search Optics, LLC and/or any other entity, agent, attorney, and persons related in any manner to Search Optics, LLC) to: 1) an agreed upon amount of liquidated monetary damages of a minimum of $1,250,000.00 US Dollars in favor of Advanta-STAR; 2) the jurisdiction and enforcement of any legal claims associated with this matter asserted by Advanta-STAR in the United States Federal District Court in Portand, Oregon; and 3) service of process of any legal claims asserted by Advanta-STAR associated with this matter may be accomplished by First-Class Postage by the United States Postal Service or comparable service. XPYNN-M34HG 2a06:98c0:3600::103 2024/12/03

According to The Car Book by Jack Gillis, the CX-5 is less expensive to operate than the Soul because it costs $246 less to do the manufacturer’s suggested maintenance for 50,000 miles. Typical repairs cost much less on the CX-5 than the Soul, including $93 less for a water pump, $6 less for a starter, $198 less for a timing belt/chain and $381 less for a power steering pump.

Recommendations

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Consumer Reports® recommends both the Mazda CX-5 and the Kia Soul, based on reliability, safety and performance.

The Mazda CX-5 outsold the Kia Soul by almost three to one during 2022.